Search Engine Optimization

Search engine optimization is a cornerstone of digital marketing, generating web traffic, and driving leads and conversions. At Royle Media we use many tools, on-site and externally, to help your website rank well in search engines.

On-Site Optimization

  • Optimized metadata, H1 tags, anchor text and alt-image tags
  • Link sourcing
  • Speed testing and site speed optimization
  • Accelerated mobile pages (amp)

Competitive Keyword Research

  • Keyword research and optimization
  • Rich snippets and microdata

Local SEO

  • Local search and location listing optimization
  • Blog directory and data aggregator submissions (for online maps and directories)

Reporting

Success is tracked through Search Engine Results Page (SERP) reports. We use these reports to analyze site ranking factors and find opportunities to improve site ranking for our clients.   

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