Paid Search
At Royle Media, we've been buying Google Ads since 2000, the year the program first debuted. Our extensive experience and unique comprehensive skill sets allow us to choose the best keywords to make the most of your Paid Search budget on the world's largest search engine.
Google Ads Paid Search
Pay-per-click advertising using keywords and phrases to get your product or business featured in Google Search Results.
Our team will review your Google Ads campaigns, Google Analytics set-up, and data to create a basic three month strategy. The review will include:
- Account linking
- Account and campaign structure
- Keywords list and themes
- Ad performance
- Conversion tracking
- Targeted geographies
Following a discussion with the client, the strategy will be implemented. Cost = $1,500
On-Going Google Campaign Management
To manage Google Ads accounts, we charge 20% management fee. We suggest a budget of $2,500 month media spend, charged directly to the client’s credit card by Google. It often takes three months of campaign optimization to see the full impact. Monthly fee includes reporting and campaign review with the client.
Expanding Your Reach
We also offer expertise in a number of other search engines listed below, as they can provide unique benefits that might be right for your business.
Microsoft Advertising (formerly Bing Ads)
The #2 search engine in America has its own benefits that Wordstream recently outlined as having less competition, cheaper cost-per-click and better device targeting.
Yelp
With more than 69 million unique users accessing Yelp on mobile each month, it can be an incredible tool for local businesses to reach their target customer.
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Paid Search Experts
Paid search is a worthwhile investment in any digital media plan. Let us help you with a refined strategy to reach your target audience.
With so many digital tools in our toolbox, we recommend combining search with one or more of our other specialties listed below.
Specializing in These Platforms
